Archive — May, 2015
May I Present…
by Adam Zack — May 5, 2015
Do you know the three most important words to increase sales? Price? No. Service? No. Selection? No. Sure they are important factors, and they do influence the buying decision, but the three most important words to get ...read more
Handsome Sales
by DW Green — May 5, 2015
Yep Adam, retail is all about presentation and merchandising! Especially food retailing. People eat with their eyes. They purchase with their eyes. Of all the varied supermarket activities, the single most important, the most valued, the skill ...read more
Perfect
by Adam Zack — April 22, 2015
1perfect adjective per·fect \ˈpər-fikt\ : having no mistakes or flaws: completely correct or accurate: having all the qualities you want in that kind of person, situation, etc. I don’t know if there is a word that in ...read more
I Got a Name
by Adam Zack — March 27, 2015
Like the pine trees lining the winding road I got a name, I got a name– Jim Croce When I was in 8th grade I was on team that made the school yearbook. Our instructor, Mr. Bellamy, asked ...read more
Dear Lord, Show Me a Sign!
by Adam Zack — February 18, 2015
sign: noun \ˈsīn\ : a piece of paper, wood, etc., with words or pictures on it that gives information about something There are a handful of retailers that do signs right. I mean really do in-store signage ...read more
Compelling Customer Experience
by DW Green — September 14, 2010
We believe that “customer experience” is critical, and “getting it right” is obviously key. Like first impressions, you only get one chance to get experience right. Research has shown that experience motivates consumers to action, action that ...read more
Filed Under: DW's Blog
