Company Blog

What’s the plan?

by Adam Zack — April 9, 2025

“We are now more than a quarter through 2025 and if you haven’t created a plan for this summer and the 2025 holiday season, you are running out of time.”

“Someone’s sitting in the shade today because someone planted a tree a long time ago.” – Warren Buffett

I was talking to a very good friend a couple months ago about a project that we had done together that resulted in positive sales, employee involvement and customer satisfaction. It was something I was proud of and told her enthusiastically “You gotta love it when a plan comes together!” She said, “Yeah, but first you have to have a plan.” It’s an obvious answer that is easily overlooked. Yesterday I was on the phone with another friend and fellow grocer. We were talking about how easy it is to create a promotional plan for the year, but how hard it is to get it implemented and followed through. It’s very satisfying to analyze a promotion after it’s been executed and see positive results. You want to say to the doubters and people who just didn’t want to do the work “See? I told you! Was that so hard?”

We are now more than a quarter through 2025 and if you haven’t created a plan for this summer and the 2025 holiday season, you are running out of time. We all work hard and see the daily results of our work, but our customers (and our employees) want more than just the same ol’, same ol’. They want to be involved and have events to look forward to. It’s not too late to get the ball rolling. Start with a calendar and a notepad and then begin delegating. You won’t be sorry.