Company Blog

What do I know?

by Adam Zack — November 19, 2025

“Turns out my reflexive “I know” was just a shortcut to skipping the knowing part.”

Amid the endless chorus of “I know” (I know! I know, right? Ya, ya, ya, I know), the older I get, the more I realize how much I actually don’t. My wife and I now joke that we’ve evolved from confidently claiming “I know” to shrugging, “What do I know? Nothin’!” Somewhere along the way, I picked up a real appreciation for how much you can learn just by listening instead of racing to sound informed. Every day offers a chance to teach and be taught, and I’m noticing how often I say, “I never knew that,” usually about someone I thought I already understood. Turns out my reflexive “I know” was just a shortcut to skipping the knowing part.

These days, I’m aiming to be that old man on the front porch — the observant one who watches life without complaining about every little thing. Not the grumpy guy yelling at pedestrians for walking on his grass, but the cool old man people actually want to have a beer with, eager to hear a few stories he’s collected along the way. Stories like the time he got kicked in the eye at a punk rock show by a crowd-surfing kid in Doc Martens and started bleeding profusely. Good times. Painful, educational, and a bloody good time all the same.