Company Blog

Seth Godin’s Blog

by Adam Zack — April 3, 2024

Generosity is about others. “How can I help?”

A couple months ago DW sent me a blog from a guy named Seth Godin. I had never heard of him, but I really liked it, so I subscribed to his daily blogs. I can’t imagine writing one every single day, but they are mostly very short, insightful and most of the time really make me think. Seth has written 39 books, been an entrepreneur, and most importantly is a teacher of common sense, thought provoking business ideas and marketing tips. If your inbox isn’t already too full, you can subscribe to his blog here sethgodin.com I thought today’s was so relevant that I wanted to share it word for word.

Generosity and Fear

“Fear is self-focused. Day to day, our fear is about us. What will happen if we give that speech, launch that project, get stuck in traffic, are eaten by an alligator…

And generosity is about others. “How can I help?”

Jumping in the water to save a struggling swimmer stops us from worrying about how we look in our suit or whether the water is cold. And if you’re worried about the customer instead of your quota, making a sales call is easier too.

The key scene at the climax of the Wizard of Oz happens when Dorothy intercedes on the scarecrow’s behalf. Once again, she finds the courage to overcome her fear when she’s generously supporting a friend.

It’s more than a shift in narrative. It’s a shift in intent.”

– Seth Godin, 4/2/24