Company Blog

Acquired Taste

by Adam Zack — December 14, 2021

America’s taste continues to evolve.

I have two daughters who will eat (and thoroughly enjoy) foods that go from off-putting to just gross to me. The key phrase is to me. Lamb heart tartare (raw), they love it. Anything made from glands or organs, yum. Anything from the ocean, especially something raw, slimy or weird, delicious! If it’s made from neck bones or pigs feet, it’s consumed. Rocky mountain oysters? Heck ya!! I’m often the butt of jokes for my conservative, non-adventurous tastes, but these girls (actually young women ages 28 and 31 but we always just refer to them as “the girls”) we raised young with McDonald’s as a special treat (DeDonalds!! DeDonalds!!! I can hear the past glee still) and Domino’s pizza a completely acceptable version of Pizza Napolitana. So what happened? I take some of the blame for always cooking and encouraging them to try everything. I give Los Angeles some blame for having such an array of foods from all over the world so easily accessible. But most of the reason is that, especially in today’s world of Instagram food shots and cooking competition shows everywhere, America’s taste has and continues to evolve. You just see so much more, and damn, those beautiful people really seem to love it. Your customers’ tastes, just as the generations of your shoppers advance and evolve. I can say yuck to gulping down a raw oyster and to sweetbread (not sweet and definitely not bread – it’s the thymus or pancreas of a calf or young lamb – who names these things??), but you definitely have customers who are on the cusp of food trends. Times, they are a changin’.

Read More – What Do You Have To Show For Your Years

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