DW's Blog
Take A Walk
by DW Green — January 11, 2023

“When you get stressed or overwhelmed, take a walk.”
Throughout the ages, philosophers, writers, poets, and thinkers have found that walking offers an additional benefit—time and space for better work. So today, make sure you take a walk. And in the future, when you get stressed or overwhelmed, take a walk. When you have a tough problem to solve or a decision to make, take a walk. When you want to be creative, take a walk. When you have a phone call to make, take a walk. When you need some exercise, take a long walk. When you have a meeting or a friend over, take a walk together.
Nourish yourself and your mind and solve your problems along the way. Take a walk.
Read More – Friendships
...read moreThe Only Constant In Life Is Change
by DW Green — January 4, 2023

“When you are through changing, you are through.”
Change is synonymous with life. Everything, everywhere is in a constant flux of change. I like this quote from Bruce Barton, author, advertising executive and politician, “When you are through changing, you are through.”
The supermarket business continues to go through radical changes and rapid transformation. Remember only you can control your reaction to changes in your business. Everyone filters information through his or her personal background, wants, needs, fears, hopes, prejudices and beliefs. The result is often the development of urban “myths” about change. Let’s explore some of those myths—and the reality of business.
Myth: This will go away.
Reality: Change is here to stay.
Myth: It will help if I get upset with this.
Reality: Controlling your emotions increases your control over the situation.
Myth: This is a bad thing for my store(s).
Reality:...read more
Don’t Sweat The Small Stuff
by DW Green — December 28, 2022

Don’t spend your time on the things that don’t matter.
In 1997, a psychotherapist named Richard Carlson published a book called Don’t Sweat the Small Stuff…and It’s All Small Stuff. It quickly became one of the fastest-selling books of all time and spent years on the bestseller lists, ultimately selling millions of copies in many languages.
Whether you read the book or not, Carlson’s pithy articulation of this timeless idea is worth remembering. Don’t spend your time (the most valuable and least renewable of all your resources) on the things that don’t matter. What about the things that don’t matter but you’re absolutely obligated to do? Well, spend as little time and worry on them as possible.
If you give things more time and energy than they deserve, they’re no longer lesser things. You’ve made them important by the life you’ve spent on them. And sadly, you’ve made the important things—your family, your health, your true commitments—less so as a result of what you’ve stolen from them.
Wishing everyone a Healthy, Happy and Prosperous New Year!
12 Days of Christmas
by DW Green — December 21, 2022

Seven swans a swimming…
Did you know the meaning the popular Christmas song 12 Days of Christmas? I just found this out…amazing!
The partridge in a pear tree is Jesus Christ. Two turtle doves are the Old and New Testaments. Three French hens stand for faith, hope, and love. The four calling birds are the four gospels of Matthew, Mark, Luke and John. The five golden rings recalled the Torah or Law, the first five books of the Old Testament. The six geese a-laying stand for the six days of creation. Seven swans a-swimming represent the sevenfold gifts of the Holy Spirit–Prophesy, Serving, Teaching, Exhortation, Contribution, Leadership, and Mercy. The eight maids a-milking are the eight Beatitudes. Nine ladies dancing are the nine fruits of the Holy Spirit–Love, Joy, Peace, Patience, Kindness, Goodness, Faithfulness, Gentleness, and Self Control. The ten lords a-leaping are the Ten Commandments. The eleven pipers piping stand for the eleven faithful disciples. The twelve drummers drumming symbolize the twelve points of belief in the Apostles’ Creed. So there is your history lesson for today!
The s...
read moreWithin
by DW Green — December 14, 2022

You have to honor your own path and be able to trust that there is a place in you that knows what is best.
At the risk of sounding goofy or lecturing, I’m trusting my heart, here’s what I’m thinking. Learn to listen to that place inside yourself. You have to honor your own path and be able to trust that there is a place in you that knows what is best. There is a tendency to look to others for guidance, but really only you know what is suitable for you. Trust your intuitive heart. The Quakers call it the still, small voice within. When it speaks, listen. If, as you listen to your heart’s intuition, it feels right to do something, do it. The more you listen to your heart’s intuition, the more you stop living by other people’s judgments and expectations. You start doing what you need to do. In trying to decide what to do with your life, listen to your heart.
Read More – My Mistake
...read moreFear Is A Self-Fulfilling Prophecy
by DW Green — December 7, 2022

The things we fear or dread, we blindly inflict on ourselves.
“Only the paranoid survive,” Andy Grove, a former CEO of Intel, famously said. It might be true. But we also know that the paranoid often destroy themselves quicker and more spectacularly than any enemy.
The combination of power, fear, and mania can be deadly. The leader convinced that he might be betrayed, acts first and betrays others first. Afraid that that he’s not well liked, he works so hard to get others to like him that it has the opposite effect. Convinced of mismanagement, he micromanages and becomes the source of the mismanagement. And on and on—the things we fear or dread, we blindly inflict on ourselves.
The next time you are afraid of some supposedly disastrous outcome, remember that if you don’t control your impulses, if you lose your self-control, you may be the very source of the disaster you so fear. It has happened to smarter and more powerful and more successful people. It can happen to us too.
Read More – Just Say It
...read moreTimeless
by DW Green — November 30, 2022

Strong brands are enduring and successful over time.
Time is just an illusion. Albert Einstein said, “The distinction between past, present, and future is only a stubbornly persistent illusion.” Hmm.
Well, this blog post is not about time as an illusion, but indirectly, it is about time.
In my view a company’s BRAND is its most important asset. Strong brands are enduring and successful over time. Weak brands not so much. Wise leaders protect their brand by investing in their brand image. The brand is what connects their business with their customers, community and employees. Controlling expenses is critical but not at the expense of diluting or harming the brand. Marketing and promotional design must reflect the nature and professionalism of the brand. Poor design can have a negative effect on the relationship between the brand and its stakeholders.
2022 marked the 102nd Anniversary of the National Football League. Impressive. Even with their recent hiccups, the NFL is a very successful and enduring brand!
Gratitude And Generosity
by DW Green — November 23, 2022

Each and every morning offers us a chance to start anew, fresh, and to begin again.
Lakota author and activist Doug Good Feather writes about gratitude and generosity. I connect with his words, and for a moment, the true meaning of Thanksgiving comes to light. It’s easy to take things for granted and fall into autopilot as we prepare for the busyness of another holiday season. I ask that you take a few minutes and read Mr. Good Feather’s thoughts on gratitude and generosity.
“Each and every morning offers us a chance to start anew, fresh, and to begin again. Each morning when we wake—should we choose to listen—is a message from the Creator to remember the privilege we were given of waking up. It’s a reminder to get up and prepare our self, to honor our self, to go out into the world, to connect with Mother Earth and the hearts of other beings, to inspire and encourage those who cross our paths, and most importantly, to enjoy life.
Gratitude and generosity are similar virtues, but they differ in that gratitude is an internal characteristic and generosity is our external expression of our sense of gratitude. Basically, gratitude is how we ...
read moreMind Games
by DW Green — November 16, 2022

This internal mind game consists of the tricks your mind plays on you.
I usually think of mind games as something individuals intentionally play on rivals, subordinates, and peers. It happens in politics, office politics, in sports and relationships, used to gain advantage, manipulate or intimidate. It all seems pretty creepy to me. But as it turns out, we all play mind games with ourselves practically everyday.
This internal mind game consists of the tricks your mind plays on you, making you see reality according to old memories, fears, wounds, prejudices, outworn beliefs, second-hand opinions, and early conditioning. When you are aware your mind is filtering your reality based on the past, you can change it with that awareness. In fact, awareness is the change.
Awareness is huge. Seemingly so simple, yet so difficult to cultivate and sustain.
Read More – Save Some
...read moreThe Secret
by DW Green — November 9, 2022

Three words convey the secret of life.
“There are three words that convey the secret of the art of living, the secret of all success and happiness:
One With Life.
Being one with life is being one with Now. You then realize that you don’t live your life, but life lives you. Life is the dancer, and you are the dance.”
—Eckhart Tolle
Hmm, so no longer a secret.