DW's Blog

A Tidbit of Consciousness

by DW Green — February 1, 2023

Accept all people and all circumstances in your life exactly as they are.

If you were traveling in Tibet, you would experience tidbits of Tibet. If you were a native Tibetan, you could be a Tibetan tidbit?

Any way here’s some tidbits to ponder.

Life will give you whatever experience is most helpful for the evolution of your consciousness. How do you know this is the experience you need? Because this is the experience you are having at the moment.

You are not in the Universe. You are the Universe, an intrinsic part of it. Ultimately, you are not a person, but a focal point where the universe is becoming conscious of itself. What an amazing miracle.

The secret to happiness is letting go.

Accept all people and all circumstances in your life exactly as they are. Knowing that everything is as it should be. Practice defenselessness and relinquish the need to convince or persuade others of your point of view.

Tibet is an administrative division of China. North of the Himalayas: prior to 195...

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“If you come to a fork in the road, take it.”

by DW Green — January 25, 2023

Agonizing over which road to take can eventually prevent us knowing any road.

—Yogi Berra

Like the koans of Zen monks and the whit of Shakespeare’s jesters, we may never know if the sayings of this baseball legend are utter nonsense or utter wisdom. But the longer we stay with them, the more they reveal.

What this one says to me is not to stall too long at the crossroads of life, not to hesitate our way out of living. We can’t experience everything, and taking one road will always preclude another, but agonizing over which road to take can eventually prevent us knowing any road.

Even when taking one road, keeping the other alive in our mind for too long is the beginning of regret. In fact giving over to regret is a way to resist our limitations, a way to still take the other road with us. It’s the heart’s way to be stubborn. Ultimately, keeping the other road so actively with us only keeps us from fully knowing the road we have chosen.

We are beautifully limited creatures, capable of great moments of full living, but we can’t experience it all. We can only, par...

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Thoughtfulness Is Key To Profitability

by DW Green — January 18, 2023

“We are thoughtful in all we do.”

Thoughtfulness. A simple enough concept; yet not always easy to practice. Once mastered, however, it is one of the greatest gifts you can give; and not just to friends and loved ones on special occasions and holidays…but to everyone, always. And, as you establish yourself as thoughtful to others, they’ll go out of their way to please you back. Thoughtfulness is a habit; internalized, it becomes a way of life, a part of our being.

It’s always cool when a renowned business expert validates a belief. Here’s a short article on thoughtfulness by Tom Peters.

Service: on Thoughtfulness —Tom Peters

I think it was the recession—the great recession, or whatever you want to call it—that really got me thinking about this. You know, when times are very tough and tough decisions have to be made, as they certainly have to be made, fundamental human decency toward one another is arguably more important than at any other time.

And somehow or another, the word thoughtfulness came into my mind. And I like the word thoughtfulness....

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Take A Walk

by DW Green — January 11, 2023

“When you get stressed or overwhelmed, take a walk.”

Throughout the ages, philosophers, writers, poets, and thinkers have found that walking offers an additional benefit—time and space for better work. So today, make sure you take a walk. And in the future, when you get stressed or overwhelmed, take a walk. When you have a tough problem to solve or a decision to make, take a walk. When you want to be creative, take a walk. When you have a phone call to make, take a walk. When you need some exercise, take a long walk. When you have a meeting or a friend over, take a walk together.

Nourish yourself and your mind and solve your problems along the way. Take a walk.

Read More – Friendships

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The Only Constant In Life Is Change

by DW Green — January 4, 2023

“When you are through changing, you are through.”

Change is synonymous with life. Everything, everywhere is in a constant flux of change. I like this quote from Bruce Barton, author, advertising executive and politician, “When you are through changing, you are through.”

The supermarket business continues to go through radical changes and rapid transformation. Remember only you can control your reaction to changes in your business. Everyone filters information through his or her personal background, wants, needs, fears, hopes, prejudices and beliefs. The result is often the development of urban “myths” about change. Let’s explore some of those myths—and the reality of business.

Myth: This will go away.
Reality: Change is here to stay.

Myth: It will help if I get upset with this.
Reality: Controlling your emotions increases your control over the situation.

Myth: This is a bad thing for my store(s).

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Don’t Sweat The Small Stuff

by DW Green — December 28, 2022

Don’t spend your time on the things that don’t matter.

In 1997, a psychotherapist named Richard Carlson published a book called Don’t Sweat the Small Stuff…and It’s All Small Stuff. It quickly became one of the fastest-selling books of all time and spent years on the bestseller lists, ultimately selling millions of copies in many languages.

Whether you read the book or not, Carlson’s pithy articulation of this timeless idea is worth remembering. Don’t spend your time (the most valuable and least renewable of all your resources) on the things that don’t matter. What about the things that don’t matter but you’re absolutely obligated to do? Well, spend as little time and worry on them as possible.

If you give things more time and energy than they deserve, they’re no longer lesser things. You’ve made them important by the life you’ve spent on them. And sadly, you’ve made the important things—your family, your health, your true commitments—less so as a result of what you’ve stolen from them.

Wishing everyone a Healthy, Happy and Prosperous New Year!

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12 Days of Christmas

by DW Green — December 21, 2022

Seven swans a swimming…

Did you know the meaning the popular Christmas song 12 Days of Christmas? I just found this out…amazing!

The partridge in a pear tree is Jesus Christ. Two turtle doves are the Old and New Testaments. Three French hens stand for faith, hope, and love. The four calling birds are the four gospels of Matthew, Mark, Luke and John. The five golden rings recalled the Torah or Law, the first five books of the Old Testament. The six geese a-laying stand for the six days of creation. Seven swans a-swimming represent the sevenfold gifts of the Holy Spirit–Prophesy, Serving, Teaching, Exhortation, Contribution, Leadership, and Mercy. The eight maids a-milking are the eight Beatitudes. Nine ladies dancing are the nine fruits of the Holy Spirit–Love, Joy, Peace, Patience, Kindness, Goodness, Faithfulness, Gentleness, and Self Control. The ten lords a-leaping are the Ten Commandments. The eleven pipers piping stand for the eleven faithful disciples. The twelve drummers drumming symbolize the twelve points of belief in the Apostles’ Creed. So there is your history lesson for today!

The s...

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by DW Green — December 14, 2022

You have to honor your own path and be able to trust that there is a place in you that knows what is best.

At the risk of sounding goofy or lecturing, I’m trusting my heart, here’s what I’m thinking. Learn to listen to that place inside yourself. You have to honor your own path and be able to trust that there is a place in you that knows what is best. There is a tendency to look to others for guidance, but really only you know what is suitable for you. Trust your intuitive heart. The Quakers call it the still, small voice within. When it speaks, listen. If, as you listen to your heart’s intuition, it feels right to do something, do it. The more you listen to your heart’s intuition, the more you stop living by other people’s judgments and expectations. You start doing what you need to do. In trying to decide what to do with your life, listen to your heart.

Read More – My Mistake

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Fear Is A Self-Fulfilling Prophecy

by DW Green — December 7, 2022

The things we fear or dread, we blindly inflict on ourselves.

“Only the paranoid survive,” Andy Grove, a former CEO of Intel, famously said. It might be true. But we also know that the paranoid often destroy themselves quicker and more spectacularly than any enemy.

The combination of power, fear, and mania can be deadly. The leader convinced that he might be betrayed, acts first and betrays others first. Afraid that that he’s not well liked, he works so hard to get others to like him that it has the opposite effect. Convinced of mismanagement, he micromanages and becomes the source of the mismanagement. And on and on—the things we fear or dread, we blindly inflict on ourselves.

The next time you are afraid of some supposedly disastrous outcome, remember that if you don’t control your impulses, if you lose your self-control, you may be the very source of the disaster you so fear. It has happened to smarter and more powerful and more successful people. It can happen to us too.

Read More – Just Say It

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by DW Green — November 30, 2022

Strong brands are enduring and successful over time.

Time is just an illusion. Albert Einstein said, “The distinction between past, present, and future is only a stubbornly persistent illusion.” Hmm.

Well, this blog post is not about time as an illusion, but indirectly, it is about time.

In my view a company’s BRAND is its most important asset. Strong brands are enduring and successful over time. Weak brands not so much. Wise leaders protect their brand by investing in their brand image. The brand is what connects their business with their customers, community and employees. Controlling expenses is critical but not at the expense of diluting or harming the brand. Marketing and promotional design must reflect the nature and professionalism of the brand. Poor design can have a negative effect on the relationship between the brand and its stakeholders.

2022 marked the 102nd Anniversary of the National Football League. Impressive. Even with their recent hiccups, the NFL is a very successful and enduring brand!

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